The Powerpuff Girls appeal to both a young TV audience and a sophisticated older female market.
A range of individually scented candles to reflect the 3 distinct personalities of the Powerpuff Girls were created in collaboration with Miller Harris fragrance house. These retailed at liberty’s London and other boutique retailers across Europe. They delivered a ‘Halo’ quality product, generating PR buzz and retail trickle down.
Cartoon Network Enterprises
Creative Direction / Dominic Gregory
Design / Kirsty Pope / Brynn Robinson / Grace Wong